" The eLEAD training program [Take the LEAD] is more up to date, in today's world a lot of others in the training circuits use tapes and video from various sources but they are kind of old school, eLEAD is constantly improving and customers respond to that and we've reaped the benefits."

Gordon Day
General Sales Manager
Continental Motor Cars

  
   
   
   
   
   
 
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Our automotive retail experienced Take the LEAD trainers provide customized on-site, internet and seminar training programs, ensuring peak performance levels from every employee in the dealership. Utilizing the unbeatable combination of our proven methods and the industry's best practices, our Take the LEAD training team prepares a curriculum designed to address your dealership's specific needs.

Take the LEAD professional trainers utilize both classroom instruction and one-on-one coaching focused on maximizing both inbound and outbound service and sales opportunities. Our training programs strive to improve employee satisfaction and morale while increasing the number of appointments set, kept, and sold.

Focus areas include: Sales, eBDC, CSI, Internet, Phone Skills, Management, Customer Retention and Used Car Sales process and training.